Looking back, I was particularly excited about one opportunity recently where my network had built a sizable downline in 3 1/2 months. And no, this was not my first multilevel venture. My downline, upline, sideline, crossline, and everyone were growing steadily and the excitement was in the air, we had momentum.
WE ALL MADE ONE HUGE MISTAKE!!!
Everyone was focused on Recruiting “Business Opportunity Seekers” Again, we know that the LONG TERM residual income in network marketing comes from LOYAL PRODUCT users and Not Business Opportunity Seekers.
Can I Save You Some Time?
Market-centric Advertising is a much MORE Important Step to Take in Your Business than Anything Else…the days of the “rally” and “race to win the trip to the Caribbean” are over. To clarify, a Market-centric Advertising Campaign simply means looking to find those people who WANT or NEED your Product. This mentality, shifting your focus away from the “hype” and back on to the Marketing 101 Basics will save you Time and Money.
There is a different vocabulary in Marketing. Each industry has its own niches and lingo. Are you currently tracking how much it costs to get new business partners or product users? Are you spending Time and/or Money?
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Chatting in forums
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Generating leads
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Living on Facebook
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Tweeting all day
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Talking to Deadbeats about your business
People don’t understand their metrics…knowing their customers’ thoughts…knowing how much time and money they spent on getting someone new to sign up for the product autoship. If you know the average cost to acquire a new customer does it justify the expense? This way you don’t waste your time working to build a strong, ethical, and sizable team only to learn no one likes the Product.
Do You Make These Mistakes?


Zack Covell